Amma is a visionary humanitarian and spiritual leader who has personally embraced more than 33 million people across six continents.
Each of Embracing the World's projects has been launched to help the world's poor who have come to unburden their hearts and cry on Amma’s shoulder.
That's where we come in, and you can, too. Receiving Amma's embrace, many feel inspired and want to give something back.
A unique feature of Embracing the World's administrative structure is that all top-level administrators at both the national and international levels are volunteers. There are also a huge number of volunteers active at every level of the organization - the vast majority of all our efforts are carried out by volunteers. This combined with an ethic of personal renunciation demonstrated by Amma and filtered down to every level of the organization ensures that the funds raised directly reach the beneficiaries of our projects, instead of being dissipated in administrative overhead.
Studies show that when governments and some organizations allocate money for relief projects, much of it is dissipated in wages. Amma points out:
"It's like pouring oil from one glass to another down a line — in the end, you don't have any oil left; it is all stuck to the inside of the glasses. This way, 1,000 dollars become 100 dollars by the time it reaches the people. Whereas if we get 10 dollars, we add our effort to it and the money multiplies."
Amma is not blaming the government; of course, government employees need to make a living. But our army of volunteers allows us to do more with less.
We don't use contractors. All the materials-like bricks, windows, doors, tables, chairs, beds—are made in-house. The electrical, plumbing and structure is all done by volunteers. But Amma places the credit for her success squarely on the shoulders of her admirers around the world.
"It is my children who have made all this possible. My children are my wealth; they are my strength."